E-Commerce SEO
Optimizing an online store so its products show up on Google when customers are ready to buy.
Service
What It Means (Simple)
Why It Matters
Product Page Optimization
Writing titles, descriptions, images, and meta tags correctly for every product
If Google can’t understand a product page, it won’t show it
Category Page Optimization
Optimizing collection or category pages (like "Men’s Shoes")
Category pages rank for big keywords people search
Keyword Research for E-Commerce
Finding buying keywords (ex: "buy Nike running shoes online")
"Buying" keywords = customers ready to spend
Technical SEO for E-commerce
Fixing speed, mobile usability, crawlability (huge for big stores)
Slow or broken stores lose sales fast
Structured Data & Schema Markup
Adding special code so Google shows product info (price, reviews, availability)
Helps your products stand out on Google (star ratings, prices shown)
Image SEO
Naming, sizing, and tagging product images correctly
Better images = faster load times = better rankings
Content Marketing (Blogging for Products)
Writing helpful blog posts that link to products
Educates buyers and drives traffic to product pages
Internal Linking
Connecting related products and content across the store
Helps customers and Google find everything faster
Customer Review Integration
Adding real customer reviews on product pages
Reviews = higher trust = higher conversions
Local SEO for Retailers
Optimizing for "near me" searches if the business has physical stores too
Local customers often buy faster
Conversion Optimization
Making sure product pages actually turn visitors into buyers (SEO + sales psychology)
Rankings mean nothing if no one buys — this connects SEO to real revenue
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